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Is Your Company Ready for Wikipedia?
Download Your Free Ebook. Hot off the (virtual) presses! If you enjoyed our six-part miniseries on Wikipedia, you’ll definitely want to check out our Wiki eBook. Is Your Company Ready for...
View ArticleSales Emails: They’re Not About Selling (Really!)
Want to improve the click-through rate on your sales emails? Stop trying so hard. Well, there’s a little more to it than that — but the bottom line is, if you want to make sure that your sales emails...
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Crafting Tourism Industry Content
By Jennifer Babisak The award-winning television drama “Mad Men” fed viewers much more than a weekly dose of suspense and eye-candy. Though the focus sometimes drifted more to Don Draper’s sexcapades...
View ArticleSix Tips for Repurposing Your Copy
By Tom Schek Creating a steady stream of informative, engaging materials to fuel a content marketing program takes a great deal of time and effort. However, you can get more out of that resource...
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Getting Your Book on the Shelf
It’s the critical question all would-be authors keep asking: How do I get my book published? Dino Price has been the managing director of John M. Hardy Publishing in Houston for three years, but his...
View ArticleInterview: Answering Your Questions About Thought Leadership
“Thought Leadership” is a hot topic among marketing departments looking for content and companies looking to make a name for themselves within their industry. But what is it and how do you do it? In...
View ArticleInterview: Simplifying the RFP Response Process
Regardless of the size of your business, you will likely have to answer a Request for Proposal (RFP) at some point, in order to secure larger, more lucrative contracts. But with so many RFPs containing...
View ArticleInterview: A Look At Professional Writing Services
People sometimes ask Wintress Odom, “Can your firm help me with copywriting and content marketing, or is your company a technical writing business?” The answer, she says, is yes. And, she usually adds,...
View ArticleInterview: Why Most Web Copy Fails
One of the most important things your business web copy should do is show potential customers, from the beginning, why it’s in their best interests to select your products or services. Some business...
View ArticleCelebrating 10 Years With Our Senior Editor Stephanie Hashagen
Since joining The Writers For Hire (TWFH) 10 years ago, Senior Editor Stephanie Hashagen has learned something important about herself. She can write about almost anything. Some of the weird and...
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